A new talabat and TOD by beIN partnership gives annual talabat pro subscribers complimentary access to FIFA World Cup 2026™ coverage and premium entertainment.
DUBAI: Football fans across the Middle East and North Africa are set to enjoy an enhanced viewing experience for the FIFA World Cup 2026™ following a new partnership between talabat and TOD by beIN. The collaboration offers annual talabat pro subscribers a complimentary one-year TOD subscription, bringing live tournament coverage and premium entertainment directly to their homes.
Launching immediately across all talabat markets, the initiative is designed to combine convenience, value and entertainment ahead of one of the world’s biggest sporting events. Customers who subscribe to or renew an annual talabat pro plan will gain access to every FIFA World Cup 2026™ match through TOD by beIN, alongside a broad range of premium content.
The new talabat TOD partnership reflects the growing popularity of home-based sports viewing across the region. Football remains a major cultural event throughout MENA, with families and friends gathering to watch matches, share meals and celebrate key moments together.
In addition to live football coverage, TOD by beIN offers an extensive catalogue of Arabic, Turkish and Western entertainment. Subscribers can also access advanced viewing features such as MultiView, 4K and HDR streaming, interactive timelines, real-time engagement tools and automatic match highlights.
For talabat customers, the offer adds further value to the talabat pro membership programme, which already includes free delivery, exclusive savings and additional benefits through Solo and Family subscription plans. The talabat TOD partnership aims to simplify match nights by combining premium entertainment with on-demand food, grocery and convenience delivery services.
The annual bundle is available in all talabat operating markets, including the UAE, Saudi Arabia, Kuwait, Qatar, Bahrain, Oman, Jordan, Iraq and Egypt. Customers can activate the offer directly through the talabat app.
As anticipation builds for the FIFA World Cup 2026™, the talabat TOD partnership positions both brands at the centre of fans’ match-day experiences, offering a seamless combination of sport, entertainment and convenience long after the tournament concludes.
