Dubai: I have over three decades of experience in the real estate industry, and I’ve witnessed firsthand that the health of a business is a direct reflection of the health of its people. Running an organization means navigating constant pressures, managing evolving market demands, and striving for continuous growth. But here’s the truth: no matter how sharp your business strategy is or how cutting-edge your services are, if the people behind the scenes—your employees, your leadership team, even yourself—are not well, the entire company suffers.
This has never been more evident than in the last few years, where the spotlight has increasingly been focused on employee wellbeing. According to a McKinsey Health Institute article, the UAE has launched 90 initiatives under its UAE national wellbeing 2031 strategy, including a happiness and wellbeing policy at work place and a global dialogue for happiness. These efforts highlight a growing recognition that investing in wellbeing isn’t just a trend—it’s a crucial strategy for long-term success.
Define your company’s core purpose and communicate it often
It is the responsibility of CEO’s to maintain balance while staying focused on organizational success and growth. When I started to establish the Sankari team, my approach was clear – I communicated the core purpose to my leadership team even before they onboarded. This proved to be a successful strategy. These colleagues have clarity and understand what they need to do in the face of challenges. They are able to make decisions with purpose and achieve great results.
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Output-driven culture
I promote a culture of output-driven teams. What does this mean. It means that people focus on achieving results. I recognize that there will be periods of time where people will work at a slower pace, but there will be periods of high intensity work. My leadership team understands this and delivers on their priorities.
A successful organization establishes a culture of trust and ownership. When team members feel a sense of ownership over their deliverables and targets, they manage their time, priorities and tasks better.
Meaningful motivation
It’s easy to find advice on what not to do when boosting morale—micromanagement and empty gestures. But to effectively achieve higher employee morale, the initiatives must resonate with the team they’re designed for. This requires investing time in understanding what genuinely motivates your team and integrating those insights into your way of dealing with them. My team at Sankari are highly disciplined and experienced professionals; they have varied motivational triggers but have one thing in common – they value their health and wellbeing. This further influences the way they manage and motivate their teams.
The health of an organization is directly tied to the wellbeing of the people who power it every day. While it’s important for CEOs to take responsibility for their own wellness, it’s equally vital to be invested in supporting the health and wellbeing of their teams. By making wellness a core element of leadership and business strategy, we not only create more resilient companies but also enrich the lives of the individuals who drive their success.
This article is contributed by, Mark Phoenix – CEO of Sankari
Disclaimer: All views and opinions expressed in The Brew Opinion – our opinion section – are those of the authors and do not necessarily reflect the official policy or position of TheBrewNews, the company, or any of its members.
