The UAE Presidential Court’s International Affairs Office has launched Zayed, an AI-powered spokesperson designed to communicate initiatives, strategic priorities and global engagements through advanced digital technologies. The move highlights the UAE’s growing leadership in artificial intelligence and future-focused governance.
ABU DHABI: The UAE has taken another major step in its artificial intelligence journey with the launch of Zayed, an AI-powered spokesperson developed by the International Affairs Office at the UAE Presidential Court.
The initiative introduces a new model for institutional communication, using advanced AI technologies to present information, strategic priorities and international engagements in a more accessible, dynamic and engaging way.
But what exactly is Zayed, and why does it matter?
Zayed is a digital spokesperson created to communicate the work of the International Affairs Office through innovative technologies. Rather than relying solely on traditional communication channels, the platform is designed to deliver official content in a format that can better connect with modern audiences, particularly younger generations who increasingly consume information through digital platforms.
The launch reflects the UAE’s broader vision of integrating artificial intelligence into government services and public engagement. Over the past decade, the country has emerged as one of the world’s leading adopters of AI, investing heavily in digital infrastructure, research, education and future-focused industries.
According to Mariam bint Mohammed Almheiri, Head of the International Affairs Office at the UAE Presidential Court, the initiative aligns with the nation’s long-term approach to innovation.
She said the UAE’s progress in artificial intelligence stems from a clear vision established by the country’s leadership, one that views innovation not merely as technological advancement but as a tool to empower societies and strengthen human connections.
Almheiri explained that launching Zayed demonstrates the Office’s commitment to embracing transformative technologies while creating deeper and more meaningful engagement with audiences across different generations.
The initiative also supports the ambitions of the UAE Strategy for Artificial Intelligence 2031. The national strategy aims to position the UAE as a global centre for AI development, advanced technologies and next-generation government services.
As governments worldwide explore new ways to communicate with citizens and international audiences, AI-powered platforms are increasingly becoming part of public sector innovation. The UAE’s latest move places it among the early adopters of such technologies within government communications.
Officials say Zayed will help expand the reach of the International Affairs Office by presenting information in a more intelligent, interactive and accessible format. The platform is expected to support public engagement efforts while enhancing awareness of the Office’s initiatives and international activities.
The launch comes at a time when the UAE continues to accelerate investments in emerging technologies and future economies. Artificial intelligence remains a key pillar of the country’s economic diversification plans, with applications already expanding across governance, healthcare, education, research and strategic sectors.
With Zayed now officially introduced, the UAE is once again demonstrating how technology can be integrated into public service, creating new opportunities for communication, engagement and innovation in the digital age.
