Enjoy golden summer offers during DSS 2025 with Dubai Jewellery Group—win gold bars, jewellery vouchers, and Visa cashback rewards.
Dubai: Dubai Jewellery Group is bringing golden summer offers to life this Dubai Summer Surprises (DSS) 2025, promising an unforgettable shopping experience for jewellery lovers. Running from June 27 to August 30, the campaign brings dazzling prizes, value-packed promotions, and exclusive Visa cardholder rewards to participating outlets across the city.
Win 12g Gold Bars
Shoppers spending AED 1,000 or more on jewellery at any participating store qualify for an exclusive raffle. Thirty lucky winners will each walk away with a 12-gram gold bar, turning a simple purchase into a golden windfall.
Irresistible In-Store Promotions
Customers can take advantage of four exciting offers:
- Complimentary gifts at select stores with minimum purchases.
- Up to 50% off gold making charges, offering value on beautiful craftsmanship.
- Zero-deduction gold exchange—swap old gold for new without losing value.
- Up to 70% off diamond and pearl jewellery, making timeless elegance more affordable.
Whether shoppers are treating themselves, buying gifts, or stocking up for loved ones back home, the offers redefine what it means to shop during DSS.
Visa Cardholder Exclusives
Using a Visa card unlocks even more value:
- Instant cashback of up to AED 750 depending on spend value (minimum AED 5,000).
- Entry into a digital raffle to win one of 50 jewellery vouchers worth AED 3,500 each, with every AED 1,000+ purchase.
Visa users can scan a QR code in-store to enter instantly.
As Laila Suhail of DJG noted, “DSS continues to be a major draw for value seeking shoppers. With our latest promotions, we’re bringing together exceptional prizes and unbeatable deals, all while showcasing Dubai’s reputation as the City of Gold.”
These golden summer offers reflect the spirit of DSS 2025—celebrating beauty, value, and unforgettable surprises.
Visit www.dubaicityofgold.com for details.
