DUBAI: Coffee enthusiasts and industry titans will gather in Dubai this February 2025 for the much-anticipated DMCC Specialty Coffee Auction, part of the World of Coffee (WOC) Dubai 2025. This landmark event will showcase some of the world’s rarest and most valuable coffee beans, attracting global buyers and producers.

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Held at the Dubai World Trade Centre from February 10-12, the auction will feature 20 exclusive lots of specialty-grade coffee with cupping scores of 92 and above. Bidders can participate both in person and online via a digital auction platform. This unique event marks a new chapter in Dubai’s growing status as a global coffee trading hub.

Ahmed Bin Sulayem, Executive Chairman and CEO of DMCC, stated, “The inaugural Dubai Coffee Auction by DMCC in 2025 reflects our role in shaping the future of the coffee trade. We aim to bring together coffee producers, traders, and enthusiasts from around the world, fostering growth and excellence in the industry.”

DMCC hosts first Dubai coffee auction at WOC 2025

The global coffee industry is experiencing a boom, with coffee prices hitting a 47-year high due to growing demand, especially in Asia, and supply challenges from key producers like Brazil and Vietnam. Specialty coffee beans, like the record-breaking Elida Geisha Natural Torre from Panama, which sold for $10,013 per kilogram, highlight the premium value of high-scoring coffees.

Khalid Al Hammadi, Senior VP of DXB LIVE, said, “World of Coffee Dubai is a crucial platform for connecting industry professionals and showcasing Dubai’s role as a key player in the coffee trade.”

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With the MENA coffee market projected to hit $11.5 billion by 2025, the DMCC Coffee Auction at WOC Dubai 2025 is poised to become a game-changer for the global coffee industry.