DUBAI: Emirates has made travel to Dubai even more rewarding with its My Emirates Pass now available all year round. For the first time, passengers flying to, from, or through Dubai can enjoy over 600 exclusive offers across the city – not just in summer, but winter too.
The My Emirates Pass unlocks unbeatable discounts at luxury spas, top restaurants, thrilling attractions, and retail hotspots. Whether it’s a beach break, a shopping spree, or a foodie adventure, passengers can now enjoy deals across every season in Dubai.
It’s simple to use – just show your physical or digital Emirates boarding pass and a valid ID at participating locations. For travellers who checked in online, don’t forget to screenshot the boarding pass before landing to access the benefits later.
From April 1 to September 30, summer-specific perks will be rolled out, just in time for the Dubai Summer Surprises – the city’s annual celebration of deals, entertainment and fun running from June 27 to August 31, 2025.
To sweeten the experience, Emirates offers customised holiday packages via its Dubai Experience platform, where visitors can plan their itinerary with flights, hotels, dining and activities. Plus, Skywards members can earn and redeem Miles across travel, shopping, entertainment and more.
With Skywards Everyday, UAE residents can earn Miles simply by spending at partner outlets using a linked Visa or Mastercard. Holidaymakers booking with Emirates Holidays also enjoy 24/7 support and bonus Miles.
From sun-kissed beaches and shopping festivals to luxury stays and cultural gems, My Emirates Pass makes Dubai even more irresistible — no matter the season.
For more information, visit emirates.com. Tickets can be purchased on emirates.com, Emirates Retail Stores, via travel agents or through online travel agents.
