IKEA dropped the prices of over 2500+ of its most loved products empowering people with affordable home solutions

Dubai: In a remarkable move, Al-Futtaim IKEA – the Swedish retailer has proactively dropped prices on over 30% of its most beloved products without compromising on the quality or design, setting IKEA apart from the competition. This includes products from different home furnishing categories such as the iconic STRANDMON wing chair for your cosy corner, TROFAST for your child’s toy storage and the KALLAX shelving unit to display your favourites to mention a few. This is available across the UAE, Oman, and Qatar.

As a brand deeply dedicated to its customers and their way of life, Al-Futtaim IKEA aspires to enhance affordability, ensuring that those previously unable to access IKEA can now afford the wide range of well-designed, functional home furnishing products.

The brand recognises the pressing need to provide relief and elevate the quality of life at home with affordable alternatives as the cost of essential items and commodities continues to rise throughout the region. As customers adapt their lifestyles and shopping behaviours to suit the new market conditions, the Swedish retailer aims to extend its affordability initiative. It firmly believes that creating a functional home should not be considered a luxury for anyone. By dropping its prices, Al-Futtaim IKEA aspires to enable more individuals to access the tools they need to transform their living spaces into comfortable homes.

Vinod Jayan, Managing Director of UAE, Egypt, Qatar, and Oman, commented, “Al-Futtaim IKEA has always been committed to enhancing lives at home. Given the prevailing economic circumstances, we remain firm in our mission and are intensifying our efforts to ensure that we contribute to creating a better everyday life for many people at affordable prices. To support our vision, we have dropped the prices of over 2500+ products across the UAE, Qatar and Oman maintaining our commitment to affordability and quality. As a family-owned business, we recognise our significant role in ensuring that more people can access the products and services they require. We aim to offer a seamless IKEA experience, making our products available to customers at affordable prices.’’

Customers can discover these and numerous other inspiring solutions by exploring IKEA’s latest inspirational handbook, accessible both in-store and digitally via the IKEA website. This handbook is filled with an extensive range of inspiring products, innovative approaches, creative ideas, and practical tips, all designed to assist you in decluttering, reorganising and taking charge of your living space and lifestyle.

For more information, please visit www.ikea.ae

To access the handbook, please visit https://publications-ae-en.ikea.com/ikea-uae-handbook-english/page/1