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Lionel Messi, Cristiano Ronaldo, and Neymar top 3 FIFA World Social Media Stars as per Smelter.ai

Thu 22 Dec 2022    
EcoBalance
| 2 min read

World: As the World Cup 2022 is over, the AI-based media intelligence solution Smelter.ai identified 26 football players from all national teams based on their popularity on social media. Out of them and considering players’ positions on the field, analytics created the World Social Media Stars team – similar to the famous FIFA World XI. Lionel Messi beat everyone not only on the football field but also in the media coverage on Twitter and YouTube. He got himself first place in the World Social Media Team as a Captain and a Forward. 

According to Smelter.ai, Messi has surpassed his all-time Portuguese rival – Cristiano Ronaldo, by two times, undoubtedly winning the title of the G.O.A.T. (The greatest of all times) and putting an end to this discussion forever. Nevertheless, Ronaldo became the Striker of the Team together with the Brazilian player – Richarlison. Other popular Forwards would be Brazilian star Neymar and the Golden Boot winner Kylian Mbappé from France. 

It’s worth mentioning that Forwards and Midfielders have taken the majority of places on the list, and just a few – Defenders; therefore, some players will take less familiar positions. Midfielder’s position would be given to Jude Bellingham from the English national team and Luka Modrić – the captain of the Croatian national team. Argentina’s Enzo Fernández, the best young player of the World Cup 2022, usually plays as Midfielder but would be positioned as a Defender in this case. The actual top Defenders turned out to be Harry Maguire from England and Achraf Hakim from Morocco. The most popular Goalkeeper became Guillermo Ochoa from Mexico.

Smelter.ai analyzed the best football players at the World Cup 2022. This year, the FIFA World Cup announced that each country could have a squad of 26 players. The top 26 were compiled by the number of mentions in the posts and comments on Twitter and YouTube from November 20 to December 18, 2022. The best 11 were taken from this list:

1Lionel Messi ARG 
2Cristiano RonaldoPOR 
3NeymarBRA 
4Kylian MbappéFRA 
5RicharlisonBRA 
6Harry KaneENG 
7Luka ModrićCRO 
8Olivier GiroudFRA 
9Jude BellinghamENG 
10GaviSPA 
11Bukayo SakaENG 
12Marcus RashfordENG 
13Guillermo OchoaMEX 
14Harry MaguireENG 
15Julián ÁlvarezARG 
16Enzo FernándezARG 
17Phil FodenENG 
18Antoine GriezmannFRA 
19Romelu LukakuBEL 
20Rafael LeãoPOR 
21Robert LewandowskiPOL 
22Luis SuárezURU 
23Enner ValenciaECU 
24PedriSPA 
25Achraf HakimiMAR 
26Mason MountENG 

About Semlter

Smelter.ai – an AI-based media intelligence & competitor analysis solution helping with PR & marketing metrics to find growth points, smart KPIs for a communication strategy to stay ahead, insights and publication topics for your audience, and best channels for effective communication. FIFA World Cup dia Stars


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