The UAE Lottery teams up with EQL Games to launch Marble Run and Lucky Lagoon—interactive digital games offering big prizes and dynamic play for UAE users.
Dubai: The Game LLC, the official operator of The UAE Lottery, has entered a strategic multi-year partnership with EQL Games, a leading supplier of digital lottery content. This deal will bring innovative UAE Lottery games to players via one of the world’s most anticipated iLottery platforms, regulated by the General Commercial Gaming Regulatory Authority (GCGRA).
EQL Games will deliver both original and third-party content through its iLottery Marketplace. With 20+ studios under its banner—including Random State and EQL Labs—the agreement ensures a steady pipeline of fresh, engaging content tailored to the evolving UAE market.
To kickstart the collaboration, two brand-new games—Marble Run and Lucky Lagoon—have launched. Developed by Random State, these games offer thrilling gameplay and significant prize opportunities for UAE players.
Marble Run invites users to pick one of five racing marbles and choose a ticket price ranging from AED 5 to AED 50. As marbles dash through a vibrant course filled with multiplier obstacles, players can win up to AED 1,000,000 by finishing in the top three positions.
Meanwhile, Lucky Lagoon immerses players in an underwater treasure hunt. With ticket prices from AED 5 to AED 50, users match pairs of fish hidden in eggs to unlock rewards. The ultimate prize—up to AED 1,250,000—is won by revealing all pairs and reaching the legendary pirate ship. Lucky Lagoon boasts 23 prize tiers, enhancing its appeal to casual and seasoned players alike.
Bishop Woosley, Director of Lottery Operations at The Game LLC, said, “EQL Games was the perfect choice to deliver diverse content quickly. These dynamic games reflect our commitment to quality and excitement.”
Brad Cummings, Founder & CEO of EQL Games, added, “We’re honoured to support The UAE Lottery’s launch and help shape one of the world’s most promising lottery markets.”
As part of its ongoing mission, The UAE Lottery remains committed to responsible gaming and enriching the region’s entertainment ecosystem. Players can access these new experiences at www.theuaelottery.ae
