Dubai: In observance of World Health Day 2025, the Media Studies Department of Amity University Dubai partnered with Aster Volunteers UAE to host a pivotal medical conference under the theme: “Combating Obesity for a Better Future.” The event took place on April 7th, 2025, at Medcare Royal Hospital, Al Qusais, Dubai, bringing together healthcare professionals, media experts, and researchers to address the growing global obesity crisis.

The conference featured the launch of an innovative multimedia case study, “The Plus-Size, Weight Bias, and Obesity: The State of Plus-Size Media Narratives,” presented by Dr. Seema Sangra, Program Leader, Media Studies, Amity University Dubai. This pioneering research examines the shifting portrayal of body image in media—from the 1990s’ fixation on “size zero” to today’s growing acceptance of “size XL.” Utilizing a dynamic multimedia format including text, audio, videos, and reports—the study provides an unbiased, fact-based exploration of obesity’s societal and medical implications.

An eBook version of the case study was also unveiled during the event, serving as a key resource for researchers, healthcare professionals, and media practitioners.

Distinguished Speakers and Panel Discussion

The event was graced by Dr. Malathi Arshanapalai, Chief Medical and Quality Officer, Aster DM Healthcare, as the Guest of Honour. A high-level panel discussion followed, featuring leading medical experts:

  • Dr. James Zachariah Pulimuttil – Laparoscopic & Bariatric Surgeon
  • Dr. Brian Mtemererwa – Endocrinology & Internal Medicine Specialist
  • Dr. Arun C S Menon – Consultant Endocrinologist
  • Ms. Rahaf Mohammed Altowairqi – Clinical Dietitian

The discussion delved into medical, psychological, and societal aspects of obesity, emphasizing the need for holistic approaches to prevention and treatment.

A Call for Collaborative Action

Dr. Seema Sangra remarked, “This study is not just about media representation, it’s about understanding how narratives shape public perception and policy. By presenting facts objectively, we hope to foster informed discussions on obesity and weight bias.”

Dr. Malathi Arshanapalai added, “Collaborations between academia and healthcare are crucial in tackling obesity. This initiative bridges media literacy and medical science, paving the way for impactful change.”